As a Social Media Specialist at AdoptAClassroom.org between November 2012 and December 2013, my responsibilities included:
- Redesigning the Facebook, Twitter, Google+, LinkedIn, and Blog pages.
- Independently managing the Facebook, Twitter, Instagram, Google+, LinkedIn, and Pinterest pages and implementing social media strategy.
- Writing blog posts, website copy, and promotional emails.
- Designing social media graphics and promotional products.
- Leading AdoptAClassroom.org’s social media strategy during partnerships with JCPenney and 3M.
- Established brand presence in the online space.
- Created recognizable tone and brand image online.
- Doubled Facebook page fans.
- Significantly increased fan engagement across all platforms.
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